Uncategorized


Seoulmate Soju Launches in Karnataka Market

by Manaswita Goswami

There’s a quiet shift happening in India’s alcobev landscape. Drinkers are moving beyond the familiar, seeking experiences that feel global yet personal, playful yet well-crafted. And right at this intersection arrives Seoulmate Soju—a spirit that doesn’t just introduce a new category, but a whole new way of drinking. With its launch in Karnataka, Nuvola Spirits […]

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Cocktail Culture in India: Top 7 Places To Try

by interbev

A new wave is taking over cocktail culture in India—and it’s being led by what’s in the glass. Across Mumbai, Jaipur, Bangalore, Pune, and Pondicherry, a fresh crop of bars is putting cocktails at the forefront. This shift in cocktail culture in India is driven by inventive infusions, layered storytelling, and menus that feel as […]

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Cocktail Philosophy at Sora: Craft, Culture, Curiosity

by Manaswita Goswami

At Sora, the bar is not just an extension of the kitchen—it is a narrative in itself. Helmed by Sanyog Nikharge, Head Mixologist at The Primo by Mann & Salwa, the beverage program reflects a thoughtful blend of discipline, creativity, and cultural dialogue. From his training with B.Art.Tenders to earning a WSET Level 2 in […]

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Karnataka Ends Liquor Price Controls in Major Policy Reform

by Manaswita Goswami

Karnataka is set to implement one of the most significant alcohol policy reforms in India in decades. Beginning April 2026, the state will end government-controlled liquor pricing, introduce an alcohol-in-beverage (AIB) based taxation system, and simplify its pricing structure, fundamentally reshaping how alcoholic beverages are priced and taxed in the state. Announced as part of […]

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How Craft Cocktails Are Changing India’s Drinking Culture

by Manaswita Goswami

A day that celebrates the people who know your drink before you do, February 24, World Bartender Day, isn’t just another date on the industry calendar. It’s a nod to the people who remember your usual, rescue a bad day with a well-timed pour, and somehow convince you to try a spirit you swore you […]

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Best Valentine’s Day Cocktails & Dining Experiences

by Manaswita Goswami

Valentine’s Day in India is no longer about predictable prix-fixe dinners. Today’s celebrations lean into immersive themes, inventive bar programmes, and social experiences that feel effortless rather than staged. Across Bengaluru and Mumbai, restaurants are reimagining the evening with curated menus, live entertainment, and drinks designed to become the best Valentine’s Day cocktail of the […]

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Indian Whisky Enters a New Cultural Chapter

by Manaswita Goswami

The Indian whisky story is entering a fresh chapter, one shaped by younger drinkers, changing lifestyles, and a renewed interest in authenticity. The category is still vast and diverse, but its direction feels sharper than ever. Consumers today want more meaning in their glass. They look beyond age statements and familiar labels, seeking stories, craft, […]

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Exploring Noble Roots, Italy, with Tony Pescatori

by Manaswita Goswami

Tony Pescatory did not learn flavour behind a bar counter. He learned it in the fields of rural Italy, where fennel grew wild, chicory was boiled for dinner, and fruit was picked straight from the orchard. That relationship with soil, season, and plants would later become the foundation of Noble Roots, the Belgrade-based cocktail bar […]

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Raise a Glass to Indian Single Malts This New Year

by Manaswita Goswami

India’s whisky scene is having a global moment — and fans around the world are raising their glasses. Once overshadowed by Scotch, Japanese, and Irish whisky, Indian single malts are now collecting international awards, topping expert rankings, and appearing on elite bar menus from London to New York. What’s driving the hype? A combination of […]

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3 Unexpected MONIN Syrups to Elevate Your Home Bar

by Manaswita Goswami

Bored with the same old vanilla? Here’s your guide to shake things up. MONIN and its quirky, one-of-a-kind syrups are here to turn everyday sips into flavour adventures. Think nutty, smoky, or even downright nostalgic — each bottle packs a surprise that’ll make you wonder why you didn’t try it sooner! 5 Christmas Beers That […]

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