~Experience the Essence of Mexico in India: Vibrant Colours, Delicious Flavors, and Lively Festivities.~

The iconic tequila brand is gearing up to honour its rich Mexican heritage this Cinco De Mayo (Spanish for ‘Fifth of May’), a cultural celebration with roots tracing back to the historic Battle of Puebla in 1862. Originally a momentous victory for the Mexican army, Cinco de Mayo has evolved into a lively and globally recognized celebration, extending its cultural impact far beyond the confines of Mexico’s borders.

Paving its way to India, PATRON welcomes everyone to experience a fusion of vibrant colours, delicious Mexican flavours and festive spirit where the essence unites people in a celebration of resilience, heritage and the joy of life. As Cinco de Mayo draws near, the brand is transporting people to the sun-drenched streets of Mexico by redefining the delicious picante that adds a bold twist and elevates the festivities to new heights. 

Savour every sip with PATRON as dancers perform Jarabe Tapatio, creating an electrifying atmosphere of excitement and energy, revelling in the beauty of Mexican culture and making Cinco de Mayo unforgettable.

The festivities commenced on April 27th at various outlets, including Lair and Marieta Horizon in Delhi NCR, as well as Cosy Box, Pompa, and Los Cavos in Mumbai.

Recipe for Picante:


60 ml PATRÓN Reposado

30 ml Fresh Lime Juice

15ml Agave Syrup

15ml Passionfruit Syrup

3 Seedless Jalapeño Slices (Add Bird’s Eye for a bigger punch)

Tajin Rim


Gently muddle the jalapeño slices in the cocktail shaker.

Add Patron, lime juice, agave, passionfruit and ice to the shaker.

Shake and strain into a rocks glass rimmed with Tajin over fresh ice.

Garnish with lime wheel and one more jalapeño slice.